Photography and design for print production

Tag: automotive

Beautifully Briefed 24.11: Thankful … for Click-Through

As we celebrate the Thanksgiving holiday here in the US, a reminder that there’s a ton of things to be thankful for. One of the things about which I’m grateful is that folks actually read these posts — not a ton of people, to be sure, but enough.

So, before we get to the sort of items I usually post in this series, a request: don’t forget to click through on the links. Indeed, most of what’s here are links, and the originals are interesting — great book design, typography, or photography worth the extra moment of your time. (And remember to click on the post titles if you’d prefer larger photos/illustrations.)

Thank you.

Now, back to our regularly scheduled programming.

Photography

International Landscape Photographer of the Year 2024

As usual, the entries here are inspiration for professionals and aspiring photographers — folks have submitted some excellent work:

“Let Down,” Highlands of Iceland. Photograph by Jabi Sanz.

“Spiritual Grip,” Italian Dolomites. Photograph by Yuriy Garnaev.

“Poisoned Beauty,” Apuseni Mountains in Romania. Photograph by Gheorghe Popa.

“Striking,” Utah. Photograph by David Swindler.

Canadian Andrew Mielzynski repeats his overall win again this year. PetaPixel highlights some of his work along with their favorites. The contest website has a gallery of the 202 top-scoring photographs, along with more information.

Standard Chartered Weather Photographer of the Year 2024

Meanwhile, over in the UK, the Royal Meteorological Society has attracted some talent, as well

“Freezing Mist,” Barnweil Monument, UK. Photograph by Mark McColl.

“Fire and Ice,” Austin, Texas. Photograph by Lincoln Wheelwright.

Of course, given the nature of the contest (ahem), each photograph includes an explanation of the weather phenomenon. See the contest website for a few more. (Another hat tip to PetaPixel.)

Iceland Forces of Nature

This is Colossal highlights a series by Gary Wagner, whose “striking photos pare dramatic landscapes down to their essential shapes, lines, and tones.”

“Dream Falls.” Photograph by Gary Wagner.

“Skogafoss.” Photograph by Gary Wagner.

His work is all in black and white and similarly moody — dramatic, even — and absolutely worth the perusal. (Be sure to check his archives, too.)

Special Bonus #1: Coincidental Charisma

Photograph by Denis Cherim.

Nice. See more. (Via This is Colossal.)

Special Bonus #2: Soviet Brutalist Architecture

Palace of Ceremonies, Tbilisi, Georgia. (No photographer listed.)

More a (very) brief history than a stack of photographs, this Wallpaper* article nonetheless highlights some strangely wonderful buildings.

Typography and Design

Graphic Design for Television

Design by Leah Spencer.

As a Graphic Designer for Film & TV, I work in the art department and create anything that is seen on screen with text and or imagery, such as storefront signs, food packaging, patterned wallpaper, stacks of bills, newspapers, lost cat flyers, or even children’s drawings.
— Leah Spencer

While the piece is from last year, I’d not seen it — or the Alphabettes website — and appreciated its in-depth explanations, especially with respect to typography. Great for fans of The Marvelous Mrs. Maisel, of course, but demonstrates the level of detail required for getting any show design right. (Another gem from Jason Kottke, and be sure to check Leah’s web site, too — it’s excellent.)

Special Bonus #3: Emigre Type Specimens, 1986–2024

We are happy to partner with San Francisco-based Letterform Archive on a reissue of our first volume of type specimens, an ample tome first published in 2016. But this time, we nearly doubled its already impressive extent to more than 1,200 pages containing 40 type specimens and spanning 38 years. We also added new texts by Letterform Archive associate curator Stephen Coles and longtime Emigre collaborator Jeffery Keedy. In addition to specimens not included in the first volume, we also revisited our type design process files to create a special behind-the-scenes section, offering readers a look at photos, sketches, and hand-written correspondence.

This perhaps-ironically-sized book — letterhalf, natch — is awesome. Order while you can.

Cornucopia of Book Design

A huge variety of interesting book design items this month, starting with ShoutoutLA:

Meet Aarushi Menon.

Next, from CreativeBoom, meet Aino-Maija Metsola, the artist behind the cover of this year’s Booker Prize winner:

The article is interesting, highlighting her painting techniques. Even better, though, is over on the artist’s website: I found the Virginia Woolf series to be outstanding.

Finally, we have Debutful discussing Make Your Way Home‘s cover design:

Another great cover by Beth Steidle, but it’s the art from Uzo Njoko, a piece titled “Higher Calling,” that impresses. Read more.

Special Bonus #4: It’s Nice That brings us a piece on Malou Messien, her obsession with display type, secondhand book covers and Estonian design. “This Paris-based graphic designer uses archival finds to inspire her alternative approach to typography and composition.”

Special Bonus #5: Hyperallergic highlights how the Women’s Studio Workshop, in the Hudson Valley, “Shakes up the art of bookmaking: what started as a small feminist arts collective has grown to host hundreds of residents and publish countless books under its own imprint.”

Special Bonus #6: “Read Between the Lines: Forget drop-shipping — America’s new favorite side hustle is … republishing classic literature?” Get this sad — bizarre? — item over at Slate.

Jaguar Relaunch

“A Jaguar should be a copy of nothing,” said company founder, Sir William Lyons. The 2024 version, “copy nothing,” includes marketing lines like “delete ordinary” and “live vivid” … well, just look at this header image:

The branding — which is all we have until December 2nd or 3rd, depending on the source — is designed to provoke, and it certainly accomplishes that goal, albeit with the typically-unfortunate-for-2024 levels of internet ~~reaction~~ vitriol.

Some of the details are nice:

Leaping cat.

You can sort of see what they’re going for here….

Here’s another look at the logo, against a metal background — note the matching “J” and “R”:

As for the new cars themselves … well, here’s their preview image of what is presumably the new sedan, designed to compete with the likes of Bentley or Maybach (as opposed to BMW, for instance):

Meant to invoke “space, grace, and pace” … ?

A couple of teasers have been posted. One of the (lack of) a rear window:

And one that’s just details:

Jaguar’s new lineup, all EVs, could be really interesting. Jaguar Land Rover’s design department does not slouch.

Debut is at Miami Art 2024. Until then, if you’d like more, Sophie Tolhurst’s design review at Dezeen is good; Wallpaper* has more from the branding campaign; and Motor1 — itself suffering from a recent redesign — has more on the actual car.

Back with more next month. In the meantime, please enjoy your holiday season.

November 30, 2024
Beautifully Briefed 23.6 Follow-up: New Automotive Logos

Within literal days of my writing that we should be done with the automobile companies’ logo updates, we got three. (Well, two and a preview.) Details follow.

Infinity

Back in the early ’90s, Nissan introduced a premium brand called Infiniti. Following the likes of Lexus (Toyota) and Acura (Honda), Nissan wanted a piece of the upscale action and knew that a public that still remembered Datsun would need convincing.

So they embraced the home country: Japan. They leaned heavily into the distinctive style and craftsmanship; their initial products were different and put up an interesting argument when compared to (especially) Lexus.

Awesome original emblem from the 1991 Q45’s “grille.” Photo by Ben Hsu.

Alas, they lost the cachet almost immediately — to a point where today, I almost always get out of an Infiniti’s way due to their being the official representative of the poorest-quality drivers on the road. (And I say that as a BMW driver.) It’s also, unfortunately, one of the most-likely brands to wear a coffee-can-sized exhaust finisher, heavily-tinted windows, and/or dubious lowering springs.

Enhancing customer connection and delivering thoughtful hospitality across all touch points underpins INFINITI’s comprehensive refresh. Central to the update is a new global retail architecture design, along with an evolved logo and new multisensory experience.
— Infiniti Press Release

So to hear them recommit to the “Japaneseness” of their brand is, well, interesting. Perhaps the signature scent will help.

Infiniti’s logo evolution, with the oldest at the left.

Note the available illumination.

Brand New, as usual, has the best coverage, but as it’s a subscription, alternatively see this story from Motor1.

Opel

Forgive the color banding — it’s in the original.

Opel earned a brief mention here on Foreword in December 2020, when they ~~joined~~ were sold to PSA — Peugeot, Citroen, and company — which a month later (!) merged with Fiat Chrysler to form Stellantis. They’re back with an unfortunate update to embrace their 2028 switch to all-electric.

The “increased sharpness,” as Motor1 puts it, is appreciated, I suppose — but the break in the middle goes against everything the lightning bolt its meant to represent. In fact, I’d argue that the mark now doesn’t resemble lightning at all. (Perhaps clouds?)

Sigh.

Preview: Alpina

So, on to more interesting things: Alpina. Established in 1962 as a tuner and racer of BMWs, it’s had more or less the same logo since 1967 and was established as an actual manufacturer in 1983: they do more than just tune BMWs, they reengineer them. These days, they stand for the ultimate Grand Tour cars, simultaneously more comfortable, more powerful, and more stylish than the cars they’re based on. (See the lovely Alpina Z8 at the top of this post, for instance.)

Aplina’s 1962 logo: exhaust and crankshaft, sir. Nuthin’ like it.

Naturally, that means most of them aren’t available here in the US.

The ultimate unobtanium machine: a 2022 Alpina B3 touring. Drool.

In any case, they’ve recently entered into an agreement to be purchased by BMW itself, not unlike AMG becoming part of Mercedes-Benz, and, starting in 2025, are scheduled to represent the middle ground between BMW and Rolls-Royce — hopefully continuing the comfort, power, and style. It seems that the new ground will be the upmarket models only (that is, no 3-series-based items, and possibly even no 5-series), so think of items $200,000 and up.

Now, an eagle-eyed I5 Talk forum poster noted a filing with the German government:

The proposed wordmark, horizontal.

A close-up of the Alpina “A.” Note that it’s the trailing one; hopefully, not a sign of things to come.

BMW Blog has the details.

Bonus #1: Motor1 has updated their roundup of every automaker logo refresh from recent years.

Bonus #2: All of the automotive — and carmaker logo — stories here on Foreword, from newest to oldest.

June 30, 2023
Beautifully Briefed 23.6: Welcome to Summer
This time, several items related to books and bookstores; two more — possibly the last two — from the automotive logo category; and PRINT Magazine’s 2023 roundup of great design.

Book Four-For

AI book covers? Here, now.

Creative Bloq, which I wasn’t familiar with, has a post up that’s only here because it’s the first I’ve seen of what is sure to be a trend: AI imagery on a book cover.

Image: Bloomsbury UK (Also: Where’s the body to go with the head?)

“Causing controversy,” they say, in that…:

[F]or a while now, with concerns over copyright and ethics plaguing text-to-image generators. Perhaps the most existential worry of all is the idea that AI could put human artists out of work – and while many still find the idea fanciful, we’re already seeing examples of AI-generated art being used commercially.
— Daniel Piper, Creative Bloq

The article itself has a hint of click-bait about it, what with Twitter users spotting a NY Times bestseller but complaining about the UK version of the cover design . . . but the larger question of AI coming for the book designers everywhere is valid.

Then again, AI imagery has the potential to reshape much of the creative landscape. Let’s hope — hope! — that it’s deployed ethically.

B&N’s Market Repositioning

Image: NYTimes (modified)

BookRiot asks whether Barnes & Noble’s new presentation as “a local bookstore” — something that’s part of the community in a way that Amazon can never be —is genuine, let alone successful. (We have a B&N here in Macon, which I visit infrequently, and which doesn’t feel “local.”)

Background: The BookRiot article (and the image) above ultimately stem, I believe, from a NY Times option piece from 2018.

Temples of Books

As regular readers know, I’m a huge fan of combining books and photography. Naturally, great photographs of great libraries strike just the right chord:

Cuypersbibliotheek, Amsterdam, Netherlands

As This is Colossal puts it, “Written by Marianne Julia Strauss, Temples of Books: Magnificent Libraries Around the World celebrates the stunning architecture and quietude associated with wandering the stacks.”

Phillips Exeter Academy Library, Exeter, New Hampshire

Positioning these spaces as intellectual havens, Temples of Books highlights their wide array of offerings, including botanic gardens, archival repositories, and of course, room to read. “As an institution that can curate knowledge, scrutinize the status quo, and encourage education, the library is more important today than ever,” a statement says. “This responsibility is only growing as the freedom to publish on all manner of channels increases.”
— Grace Ebert, This is Colossal

Instant wishlist item!

Take Action for Libraries

Image: everylibrary.org

Simple brilliance: a handy step-by-step guide on what to do if you don’t like a book at your local library.

Carmaker Logo Updates: Porsche and JLR

Jaguar Land Rover > JLR

No, that’s really it.

Formerly Jaguar Land Rover, but generally known in the industry as JLR, the British company¹ decided to have a FedEx moment and rebranded. Alas, Paul Rand was unavailable, so there’s no brilliance in the execution. (We’ll absolutely leave whether walking away from Land Rover as a brand is a smart move for another, longer discussion.) Motor1 has the details.

Porsche > Almost all other mainstream car brands

There’s a new Porsche logo!

The new 2023 version of the Porsche logo. (Image: Porsche)

That’s right: it’s a very subtle change. But it’s a significant one, perhaps because it’s only the fifth in the company’s 75-year history:

All five Porsche badges. (Image: Porsche)

The biggest changes are the backgrounds and the prancing horse in the middle, which is completely redrawn. (And, yes, has more than a passing — heh — resemblance to Ferrari’s.)

Not-at-all-staged photograph by Porsche.

Wallpaper* has the best coverage I’ve seen.

Bonus: Motor1 has a roundup of every recent (2015+) automotive change in branding. Of course, I’ve covered most of ’em here, too.

Update: Nissan, already on the updated list above, might be up to something.

PRINT‘s Best of 2023

PRINT reminds us that not everything is digital these days — so much of the work still goes on paper or packaging — in their 2023 roundup of great stuff:

The 2023 PRINT Awards celebrated outstanding design in every shape and form, from the delicate texture and exquisite form of print to digital design that married technical skill with precise craftsmanship.
— PRINT Magazine

The best in show is a brilliant environmental design, the annual reports category is oddly satisfying (I didn’t know that Land O’ Lakes is a cooperative that owns Purina, for instance), the editorial category contains brilliance, and many, many more worthy of a design lover’s attention.

Sadly, their book design category is a bust. I like “The Every,” but pretty much any of my Best of 2022 picks run circles around it (and the other two choices):

The Every as photographed by PRINT.

But there are gems. I really like Bakemono, for instance, a winner in the fonts category and the best monospaced font I’ve seen:

Italian foundry Zetafonts brings us Bake Mono.

It’s a long article (they call it a 74-minute read!), but when you have a moment, grab a drink and an iPad and enjoy — hopefully as much as I did.

And that’s it! Settle into summer, and stay tuned for more soon.
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  Technically, it’s an Indian company, as JLR is a subsidiary of the TATA conglomerate.
June 14, 2023
Beautifully Briefed, Automotive Edition (December 2022): Audi, Lancia, Kia, and Mercedes-Benz

This time, it’s three automotive logos . . . and Mercedes’ accounting department, plus a holiday bonus. Joy to the Auto!

New Audi Logo Falls Flat

Audi’s “Four Rings” have been around for a long time — since Auto Union was formed, ninety years ago:

Now Audi follows the pack (see VW, Mini, Volvo, etc.) and converts their logo from three-dimensional to two; the rings now are either white and framed by a thin black border or dark grey with black borders.

Four-ring closeup. (It’s hiding sensors, too.)

Not an improvement, IMHO. One of the articles mentions the concept of “a consequence of digitalization,” and think that’s about as good a description as you’re gonna get.

The change will roll out starting with the updated Q8 e-tron — which, thankfully, still looks good:

Even better in Sportback form:

Dezeen has the best coverage of Audi’s new logo, but see also Motor1 and CarScoops for more pictures.

Lancia Debuts … a Mouse

Okay, it’s not really — it’s a conceptual sculpture, titled “Pu+Ra Zero,” that represents their rebirth:

They call it a “a three-dimensional manifesto,” and no, I don’t get it either. (The light signatures and, apparently, the circular sunroof will carry through to the new models, however.) The logo, their eighth in 116 years, is new as well:

I didn’t know Lancia well (only in passing? Eh. —Ed.) until the famous Top Gear segment naming them “the Greatest Car Manufacturer of All Time,” although I knew of the Delta Integrale — and think that the Fulvia is one of the prettiest sedans ever:

The 1972 Lancia Fulvia

Let’s hope their new models, and conversion to an all-electric manufacturer, lives up to their past achievements. Meanwhile, The Autopian has the best roundup of the new Lancia.

Kia, KN, and … Wait, What?

30 thousand folks a year are doing Google searches for “the KN car.” Why? Kia’s logo, of course:

Thankfully, the Autopian to the rescue:

I’m not a huge fan of the new Kia logo — and can absolutely see the “KN problem” — but I think it speaks more to modern society that this is a news item than anything related to graphic design. Willing to be wrong.

Mercedes: $1200/yr for Full Output

This subscription thing has gotten seriously out of hand: Mercedes-Benz USA, in an effort to further bilk their customers — ’cause, y’know, MBs don’t cost enough — has decided that the last 60-110 horsepower available on their 2023 electric vehicles are only available for a yearly fee.

The MB EQS gets even less attractive.

Gak.

Holiday Bonus: Free Online Automotive Design

Interested in car design? Happy Holidays.

December 10, 2022
Beautifully Briefed, Late October 2022 [Updated X2]: Translucent Hummingbirds, Honda, Landscape Photography, and … Vampires!
In this edition: Hummingbirds, the UK’s 2022 Landscape Photography of the Year 2022, a potential new logo treatment from Honda, and something just in time for Halloween.

Who Knew: Hummingbird Edition

Wow.

Taken when the creatures are mid-flight and beating their wings at incredible speeds, Spencer’s striking photos capture sunlight as it filters through their feathers, emitting a full spectrum of color. The opalescent phenomenon is caused by diffraction and transforms their limbs into tiny, ephemeral rainbows.
This is Colossal

Let’s set aside for the moment the time and energy get these photographs and just celebrate that Australian photographer Christian Spencer worked to get these shots. Better still, there’s a book:

Like the typography in addition to the photograph, too. Thanks to This is Colossal for pointing us in this pretty wonderful direction.

New Honda Logo?

This hasn’t been reported anywhere, so I don’t know whether there’s a shift ahead for Honda (pardon the expression), but…:

This is a photograph — well, graphic — of the 2024 Prologue EV. Note that instead of the classic “H” seen on every Honda since I don’t know when, the name is spelled out.

Maybe it’s because this is a rebadged GM?

Either way, you heard it here first. (Read more about the Prologue on Motor1.)

Update, 29 October 2022: Motor1 has another preview, this time of the upcoming 11th-gen Accord, the rear of which uses the usual “H.” So, electric-only? Models from 2024?

Update, 7 November 2022: Here’s a future Honda model for China with the name spelled out. (Here’s the Motor1 story, and a second, better article from Autopian.) So … maybe?

2022 Landscape Photography of the Year

These haven’t gotten much press here in the US, and they deserve better:

Windmill in the Mist, Itay Kaplan – winner, historic Britain

Loch Awe, Damian Waters – winner, lines in the landscape

My personal favorite is this stunning shot:

Ascension, Demiray Oral – winner, classic view

The Dragon’s Back.¹ Thanks to The Guardian for the slideshow. See the entire list of winners on the official contest website.

Vampires!

Speaking of slideshows on The Guardian, they had a great subject just in time for Halloween: “Cinema’s unquenchable thirst for vampires celebrated in posters.”

A classic.

A future classic — scary-great.

Unquenchable thirst, indeed. Enjoy.
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  The aptly-named Dragon’s Back is in the Brecon Beacons National Park, Black Mountains, Wales. Take a walk.
October 28, 2022
Beautifully Briefed, Early October 2022 [Updated]: Triboro’s Lyrics, Hoefler’s Daggers, and Skoda and Citroen Provide Contrast

This time, we’ve got some great book design (with a bonus), Hoefler educates on typography (with a bonus), and two updated car company logos. Let’s get right to it!

Print Magazine on the design of Lyrics

The still-very-relevant-in-2022 Print Magazine brings us a great feature on the design of Paul McCartney’s book, Lyrics:

Front and back covers of Paul McCartney’s Lyrics, by Triboro Design.

Turns out it was designed by an outfit called Triboro Design, from Brooklyn (appropriately). Print brings us an interesting interview with David Heasty, the principal:

I […] found him to be sharp, quick, articulate, and modest. Below, we discuss Paul’s involvement with the project, the book’s gorgeous bespoke typeface, and the importance of staying true to a legend’s vision.
Ellen Shapiro, Print Mag

The “S” spread of Paul McCartney’s Lyrics, by Triboro Design.

Interesting and informative. Catch this interview when you can.

Bonus: Looking at Triboro’s website, this lovely piece of typography stood out:

Triboro Design’s Zolo Jesus album typography creates desire.

Hoefler Discusses Daggers

In “House of Flying Reference Marks,” Jonathan Hoefler talks about daggers, or, what you use when an asterisk isn’t enough:

Hoefler on daggers.

Beautiful examples, complete with a phrase you don’t hear everyday: “twisted quillon.” Read and enjoy. (If the opportunity presents, follow on with the ampersand article — which, uh, takes a stab at where the word came from. Nice.)

Bonus: Creative Boom’s article, “18 highly respected type foundries that remain fiercely independent.” (I guess you could say I’m still surprised Hoefler is now, well, Monotype.)

Skoda and Citroen have new logos

It seems like nearly all of the major car manufacturers have introduced a new logo in the past couple of years, but here are two more. One’s best described as “an update,” while the other … goes a little farther.

Skoda, for those that don’t know, is a Czech company and part of the massive VW Group. Frankly, it shows:

Skoda’s 2022 Kodiaq, a thoroughly VW Group product.

For 2023, they’re introducing a push to separate themselves from VW a little, resisting the downmarket image. As is (now) normal with updated car company identities, there’s a concept:

Skoda’s Vision 7s concept.

It’s … not inspiring. Maybe the actual updated logo will turn the corner:

Skoda’s 2022 logo.

Solid. (Pardon the pun.) But seriously, even an avid car nut like me didn’t know that represents a winged arrow — and I’m not sure the new version helps. At least they get points for consistency:

Evolution of Skoda’s logo, 1895–2023.

Read more at Brand New’s “Czech this Out,” or Carscoops’ more optimistic take, “Thriving Skoda Brand Forging Its Own Path Within The VW Group.”

Then there’s Citroen. Even under the potentially-smothering corporate blanket that is Stellantis (there’s a name!), the pioneer of decades past still manages to actually thrive. First their new logo:

Citroen’s 2022 logo.

They’re not quite as consistent — the dual chevrons have varied a bit. This time, they’ve literally gone back to their roots, pulling the 1919/1921/1936 version out and dusting it off for modern use:

History of Citroen’s logos, 1919–2022.

Points to them for hinting at what’s to come, too:

Citroen’s 2022 logo, with just a slice of concept car showing.

…Which turns out to be something with, ahem, Oli bits:

Citroen’s Oli: the antithesis of a Skoda.

“Nothing moves us like Citroen,” they say. The Oli moves me, to a point where I truly wish Citroen was once again available in the ’States. Cool and radically innovative, without losing sight of something VW has truly lost: fun. Well done.

Read more on the logo: Motor1, “Citroen Unveils Updated Retro-Flavored Logo And New Slogan,” and Carscoops, “Citroen Unveils New Logo Inspired From Its Past, Teases New Concept.” Read more on the Oli at the excellent Autopian: “The Citroen Oli Concept Is An EV Made From Cardboard And Good Ideas.”

Updated, 19 October, 2022: Brand New adds to Citroen’s new logo story, with a slightly-less-than-enthusiastic take on the logo and has frankly unkind things to say about the new, custom typeface (custom typefaces are now de rigueur — a policy as much related to rights ownership than creativity, alas).

I really like the cursive in this Vimeo screenshot:

YouTube? What YouTube? Citroen posts to Vimeo. Ahh, the French.

BN also includes a number of extra photographs of the simply awesome Oli, too. Here are a couple, for your enjoyment:

Plug-and-Citroen.

Note the removable Bluetooth speakers (the black tubes with “+” and “-“) and, especially, the seats:

I love everything about this interior.

Check the rest, and BN’s take, here.

Apologies to both Skoda and Citroen for the lack of language-correct accents. WordPress needs a glyph function.

October 5, 2022
Beautifully Briefed, August 2022 [Updated]: Drobo, Rolling Stone, Aston Martin, and Bugatti

Three interesting logo redesigns this month, plus a moment where venti has nothing to do with coffee. Oh, and a airy bonus.

Drobo Declares Bankruptcy

Generally speaking, I’m not one to engage in schadenfreude, aka “enjoying the pain or suffering of another.” (Wiki. Anyone surprised that the Germans have a word for this … but I digress.)

A selection of expensive, unreliable junk.

Back in 2011, I lost two Drobos in short order — and with them, the majority of my back files. Project I’d worked on, photographs I’d taken, personal documents, years worth of stuff, just gone.

Drobo, the company, did nothing to help, offering neither solutions nor apologies. I wasn’t alone; forums across the ’net suggested that I should have chosen more carefully.

It turns out they should have, too. Good.

~~Gloat~~ Read more at DPReview or PopPhoto.

Rolling Stone’s New Logo

To call Rolling Stone‘s place in America culture iconic might be selling it short, and their logo plays a large role in that. In 2018, they flattened it — leading that trend, possibly — and it lost something.

However, this month, it’s back:

Rolling Stone’s 2022 logo redesign.

“The assignment was a paradox. How could we make the logo look like it did in the past, without making it feel dated? My hope is that loyal readers will believe the old logo is back, but on closer inspection will be surprised to notice how much it has been modernized.”
Jesse Ragan, XYZ Type

The “old logo” he’s referring to is the one that ran from 1981–2018, but there were others, too:

Rolling Stone’s lettering shapes through the years. See more at both links.

A great study in logo evolution: read more at the Type Network, and lettering specifics from XYZ Type. Awesome. (Hat tip to, as usual, Brand New.)

Aston Martin’s New Logo

On the subject of subtlety, Aston Martin usually isn’t the first thing that comes to mind. Their recent logo redesign, however, falls into that category:

Wings of Glory (so to speak)

The evolution of their logo emphasizes those small steps:

AM’s logo through the years.

Not a great amount of information on this one, but the accompanying photographs of the logomark being made are fantastic. See more at The Drive, with more at Brand New.

Bugatti’s New Logo

Subtlety and Bugatti rarely — if ever — fit in the same sentence. Aston is stratospheric as far as I’m concerned, so Bugatti would qualify as the antithesis of subtlety. But, but, but: there’s something about one.

The new Mistral. (Sorry, it’s sold out.)

They have a new logo and marketing campaign to go with:

Specifics, courtesy of Interbrand.

The Mistral from the back, showing the new type treatment.

Read up at It’s Nice That. Car and Driver has more information on the Mistral.

Update, 20 Sept., 2022: Brand New weighs in on Bugatti’s updated logo.

Bonus: In the Skies

It’s been a busy August, including having to make a lightning trip through the usually-not-fun Atlanta airport. But there’s always a bright spot at the end of that tunnel: being the little boy again, awed by the simple act of flying.

Better still, the flight was on a 757, the sports car of big planes. Everybody around me had their window shades pulled and noses in their phones, but I was looking out the window:

Delta Ship 5654, Above Clouds and Sea

See you in September!

August 31, 2022
Beautifully Briefed, Late June 2022: AIA’s Best Architectural Photography, 2022 Logo Trends, and … Buick!

Three items for the end of June, 2022: AIA Los Angeles announces photography awards, the 2022 edition of the Logo Lounge logo trends report is out, and Buick makes its new logo official. Let’s get into the details.

AIALA Photography Awards

The Los Angeles chapter of the American Institute of Architects (AIA|LA) has announced this year’s winners of the annual Architectural Photography Awards, and there’s some pretty great stuff:

Ryan Gobuty: Santa Fe (Santa Fe, NM)

Taiyo Watanabe: C-Glass House (Dillon Beach, CA)

Tim Griffith: Mission Bay (San Francisco, CA)

See more at AIA |LA. (Via Archinect.)

2022 Logo Trends Report

The always-excellent Brand New points us at Logo Lounge’s 2022 Logo Trends report, it’s 20th annual look at what logos and branding, as a group, are looking like this year.

Logo Lounge 2022 Logo Trends Report

[W]hile there are still corporate-looking marks being crafted there is a stronger effort to find ways to identify products that are artisanal and handcrafted.
Bill Gardner, Logo Lounge

Corporations trying to be more human. (News at 11.) But then, my use of that particular phrase perhaps betrays my lack of being in touch with the modern corporate world; I think publishing is a different animal, and prefer being part of that world despite the regular influence of corporate entities there, too.

Nonetheless, following logo trends is, from a purely graphic design perspective, worthwhile — and this report summarizes beautifully. Read on.

Buick’s New Logo, Officially

We’ve touched upon it before, but Buick has, with the release of the Electra Wildcat concept, officially updated its logo:

Official: Buick’s new logo

Electra is Buick’s name for electric cars, simultaneously stating the obvious while giving a big nod to past models — and the Wildcat concept is, dare I say it, borderline cool:

Scandinavian, American, Futuristic, Retro … Buick!

Both Buick and Cadillac have hinted at more Art Deco in their upcoming products, perhaps best illustrated on this concept’s interior:

It’s a head rest, folks.

Nice. (Not even remotely possible on a production model, but still.) Read more on Buick’s new logo and transition to an electric car brand at Car and Driver or The Drive.

See you in July!

Update, 12 August 2022: Brand New weighs in: A New Point of View… ick

June 28, 2022
Beautifully Briefed, Late March 2022: Type Museum, Toshiko Mori, and … Buick?

Catching up with a few unrelated stories that I’ve been meaning to post — including one pretty significant failure on my part, one potentially significant failure, and because not everything should be about fail, an extremely interesting and thoughtful interview.

Tiny Type Museum Sold Out

I was cleaning up open Safari tabs on my phone the other day — the detritus that results from checking things on the fly when out and about, often or never closed — and noticed that I’d sort-of bookmarked something for action and … missed it. Crap!

The Tiny Type Museum & Time Capsule, with specimens and those beautiful drawer pulls.

The Tiny Type Museum & Time Capsule is a celebration by journalist and printing historian Glenn Fleishman of type and printing, and an effort at preserving history for future generations to re-discover. Each custom, handmade wood museum case holds several dozen genuine artifacts from the past and present, including a paper mold for casting newspaper ads in metal, individual pieces of wood and metal type, a phototype “font,” and a Linotype “slug” (set with a custom message), along with original commissioned art, a letterpress-printed book, and a few replicas of items found in printing shops.

The Tiny Type Museum. (Bottom drawer.)

The museum includes a letterpress-printed book written for the project, Six Centuries of Type & Printing, in which Fleishman traces the development of type and printing starting before Gutenberg printed his Bible around 1450 up through the present day. This book acts as “docent” for the museum, providing insight into the stages in technological and artistic development that took place, and explaining the importance and nature of the artifacts. It also slides out neatly as part of a sled from the top of the museum case, and provides the visible name.

The letterpress book is still available: get your copy, or subscribe to the podcast. But even if you don’t, take a moment to appreciate the work that went into this — well done, indeed.

Buick’s New Logo

This one … I dunno. The race to do car logos flat black-and-white has seemed like a race to the lowest common denominator. (See previous coverage of BMW, Volvo, Cadillac, and more.) Below, Buick’s old (left) and new (right) logos, courtesy of Motor1:

The trademark filing for Buick’s new logo.

Thankfully, there’s been a leak — Instagram, natch, so no link here — demonstrating that it’ll still be in color:

From Instagram (alas): The new Buick logo in living color.

Still, not sure. Will have to see the official announcement and package that goes with it; Motor Trend suggests that it might be part of an EV-only future. Stay tuned for Brand New’s take, I guess….

Toshiko Mori

The former chair of Harvard’s graduate architecture program has given a great and wide-ranging interview to New Reader:

I think innovation doesn’t come in one huge leap. It’s a series of small steps. Accumulations of small discoveries, followed by incremental implementation. And then it all adds up. Innovation is not a single idea—it’s incredibly incremental and additive. Even these small discoveries can change the way we think about things very quickly. So I think every step of the way—problematizing “what are the issues?” and “what are the solutions?” filtering issues of sustainability, supply chain, accessibility, will eliminate many solutions which are not possible. And then you end up with small nuggets of potential. In a way it’s very systematic, innovation, and so is experimentation. It’s the elimination of what’s not possible and focusing on goals.

Toshiko Mori. Image courtesy of New Reader.

You know, history is not about the past, really. History is about the story of an individual interpreting history. Historians cannot be unbiased narrators. Every history is a story, and then yes, there are facts—which are important, but the way you connect facts and then make diverse narratives is super interesting.

As you can see, Fox News provides false narratives, and a lot of times they skew the facts, and that’s a problem. It can be used dangerously, but it can also be used productively. I think that’s what makes history rich. It’s not about the past, it’s about projecting into the future. So when I teach students, I ask them to make their own story based upon their research. But it’s a story—so that’s kind of their own reality. And based upon that reality, they can develop diverse narratives and then communicate the story to others. It’s not as if you have different opinions, but you have different stories to share. It’s not about controversial opinions, but about the way we each look at life very, very differently—and that enriches everybody.

The whole thing is definitely worth a read: Archinect News called it a “nuanced interview,” and if anything, that’s an undersell. Please go, reflect, and appreciate.

Side note: New Reader‘s notes throughout the interview deserve special mention (see the red Greek letters and separate, well, sidenotes). Nice.

March 31, 2022
Cadillac and Mercedes Logos: New — or Not (Updated)

NOTE: See my previous car logo redesign coverage regarding BMW, Mini, etc., and more recently, Volvo.

Update, 7 December, 2021: Brand New has, as usual, done a superlative job of discussing the new Cadillac logo. See their post here, remembering that they’re subscription now — possibly the best $20/year available.

Original post follows:

Cadillac has updated their logo, their first redesign since 2014. First, though, some history:

The mid-century look, with the “crowned” logo, might be my favorite:

Photo by Jill Reger

As seen in the last line above, the 2014 logo is a simplification of the 2000 logo, sans the “old-person” wreath, and I thought quite successful:

Fast-foreword (ahem) to 2021, and the monochromatic, flat-logo thing is in full swing. The latest “old-person” target is the Cadillac script, replaced with another trendy item, a custom “Cadillac Gothic” font.

Not only that, but there’s the new trend among luxury automobiles — mere cars aren’t good enough — of illuminated logos;

It’s Nice That has more on Mother Design’s new take on Cadillac.

Mercedes, on the other hand, has just celebrated the 100th anniversary of the three-pointed star. Then:

Now:

When it’s done right….

November 15, 2021